Welcome!

Do These Struggles Sound Familiar?

Do you feel overlooked because you’re not the loudest voice in the room?

Imagine being recognized and respected for your thoughtful insights — without ever raising your volume.

Does self-doubt or imposter syndrome make you second-guess your value?

Picture yourself speaking with quiet confidence, fully owning your expertise and worth.

Are you worried that staying quiet will cost you opportunities you deserve?

What if your natural strengths drew clients, promotions, and success to you — with ease?

I’m Olivia Edwards, coach, speaker, and founder of The Freedom Formula. I help quiet, purpose-driven professionals turn inner clarity into outer results — without burnout, noise, or self-doubt.

Like many of the people I serve, I once believed my quiet nature was holding me back. I felt overlooked in noisy spaces, hesitant to speak up even when I had valuable ideas to share, and constantly battled that inner critic whispering I wasn’t enough.

Over time, I discovered that my quiet depth was not a limitation but a strength — that being intentional, reflective, and thoughtful could create just as much, if not more, influence than being loud or forceful. That realization changed everything for me, and today it forms the foundation of all the work I do with my clients.

The Quiet Advantage

Many of the professionals I work with are capable and driven — yet they often feel invisible in meetings, downplay their achievements, or struggle with networking because traditional “pushy” approaches don’t fit their personality.

The truth? These aren’t flaws.

They’re signs that your quiet strengths haven’t yet been fully recognized or strategically leveraged. Once you learn how to use them intentionally, they become the very qualities that set you apart as a leader and influencer.

That’s what I call The Quiet Advantage.

The Freedom Formula

Through my coaching and programs, I help clients reframe self-doubt, communicate authentically, and attract opportunities naturally — using my step-by-step system, The Freedom Formula.

Unlike quick fixes or one-size-fits-all advice, The Freedom Formula creates lasting transformation by aligning your goals, mindset, and actions with who you truly are.

We start with Quiet Confidence, where you learn to silence the inner critic and replace it with calm self-trust.

Then comes Authentic Communication, where you gain practical tools to be heard and respected without ever needing to be the loudest in the room.

Next is Magnetic Visibility, where you attract opportunities and recognition naturally — instead of chasing them.

Finally, we build Sustainable Success, because lasting fulfillment should never come at the cost of burnout or compromise.

My Background

My perspective is grounded in both personal experience and decades of leadership and negotiation.

I’m a certified John Maxwell Team Coach, Trainer, and Speaker, with advanced negotiation training from Harvard Law School Programs.

I’m also a certified hypnotist and trained mediator, blending deep mindset work with practical strategy.

I’ve served as Past President and Regional Chair of the San Mateo County Association of Realtors, a Director for the California Association of Realtors, and served as Director of the U.S.–Sino Culture Experience Consortium.

These roles have given me a unique vantage point into leadership, service, and collaboration across industries and cultures.

With more than three decades in the highly competitive real estate market, I know what it takes to thrive in environments that often reward volume over value. That insight now fuels my mission: helping quiet professionals unlock their authentic path to influence and success — building careers that are both fulfilling and sustainable.

Beyond the Work

I believe growth never stops. Each year, I invest in my own education and coaching because I believe in leading by example.

I live in San Mateo with my husband Gary, our corgis Hannah and Daisy, and Bella the Maltese.

I recharge through travel, art, music, and gardening — pursuits that keep me creative, balanced, and grateful.

Your Quiet Strength Is Your Unfair Advantage

I’ve seen clients transform from feeling hesitant or unseen to confidently leading and thriving — with results that feel both meaningful and sustainable.

If you’re ready to create impact with intention — and success that feels true to who you are — I’d love to have you join me this February.

Join the waitlist for the February 2026 cohort of Impact with Intention: The Quiet Path to Purpose-Driven Pay Day.